If we were any more flexible, we’d be on the Russian Olympic Gymnastics Team. All messages are not the same, and they shouldn’t be treated that way. You’ve devoted a lot of time and effort into your creative process, and you want it to be managed with the same care and commitment you put into it.
We believe that a successful email marketing campaign requires a whole lot more than pressing SEND. Not to take anything away from other platforms… it’s just that we built ours to do more. We are talking about a managed email service provider that does things the right way – by taking the right message, delivering it in the right format, and tracking responses the right way. And let’s not forget the following-up in a timely and appropriate manner. We test and track responses and modify our approach in real time to keep deliverability high. We deliver, because we don’t focus on sending… we focus on succeeding.